Rodo

The Rodo story began in 1956 with the dream of young Romualdo Dori. Central to the story was a symbol of fashion and elegance of the early twentieth century; the typical Florentine straw hat. This was the specialty of the Dori family, created for many generations in their Tuscan workshop, one of the most acclaimed in the area. Romulado, using the techniques of the family factory, designed a handbag inspired by Dutch shopping baskets. Interesting enough, in order to find funding for the plan to produce his first bags, he employed the financial backing of his family housekeeper. And thus was born the first Rodo collection and the brand name which would define new craze for the wicker handbag. Rodo, the name formed by combining the first two letters of Romualdo’s names, would come to be known as one of the foremost in handbags artesian in Italy. Designing the collections over the years with his wife Daira, Mr.Dori has created a family of designers and craftsmen, eventually passing on the passion and creativity of the brand to his son Maurizio Dori Rodo’s current designer. Since 1975, Rodo has presented a shoe collection to coordinate with its handbags, in recent years the Rodo shoe line has come to referent half of its global business has elevated the brand to one of the most sought after boutique collections in the world. Both the shoes and bag collections are designed and produced in house creating a spirit unique to the brand. The Rodo image is linked to its elegant yet simple even regal look; it has long been admired and collected by royal fashion icons, such as the empress of Japan, Soraya empress of Persia and Caroline of Monaco. The Rodo aesthetic is defined by a graceful attention to subtly and detail. These small objects of beauty, crafted for almost 50 years by the Dori family’s passion, creativity and joy, are simply treasures.